Fiat van insurance could prove popular in a new industry sector after a show in March.
The vehicle manufacturer is taking two new vans to the Food & Drink Logistics Show at the end of the month.
The newly-launched Dablo Cargo will join the Fiorino on the Fiat Professional stand at the exhibition. Fiat Professional acts as the commercial arm of Fiat Group Automobiles UK.
The Food & Drink Logistics Show 2010 takes place at the NEC in Birmingham between March 21st and 24th.
Gerry Clarke, the director of Fiat Professional, highlighted the presence of the new show in the calendar and indicated the great opportunity it offered the company.
Mr Clarke said: "The food and drink logistics industry is a huge market and we are confident we can offer vehicles that are perfectly suited to this kind of work."
Previously, Fiat had announced the introduction of its in-car system eco:Drive to the fleet market. The system aims to save fuel and reduce emissions.